Postage
For larger campaigns the price of postage can be significant. We can help reduce postage and keep this cost to an absolute minimum for you.
Owing to our accreditation with Royal Mail we have access to discount schemes that could result in you paying a lot less for postage than you think. In addition, and where applicable, we may advise the use of Downstream Access to further reduce mailing costs. Your Account Manager will help you decide which option is best after discussing your brief.
Here’s a theoretical example of how we could help reduce your costs. There are many others like this but you’ll get the idea.
Imagine you’re designing an A5 catalogue with 48 pages onto a 130gsm silk paper. Pretty standard and, using Advertising Mail, Mailsort 3 and OCR the unit postage is approx. 35.5p so, on a run of 10,000 the postage will be about £3,550.
However, if you take our advice and re-design slightly such that the number of pages is reduced to 44 then the unit postage comes down to approx. 18.5p, or £1,850 for 10,000 saving you a massive £1,700.
So the best thing is to talk to us as early on in the design process to see where we can reduce costs further down the line. Your Account Manager will help you decide which option is best after discussing your brief.